Should I Buy a BMW?

2021 BMW SUV

“Should I buy a BMW?” It is a common question asked by many Manchester drivers. Purchasing a luxury car is a big investment, so we understand why Lowell, MA drivers want to be confident in their decision. Which is better: BMW or Mercedes-Benz? Who wins out when we evaluate Audi vs. BMW or Lexus vs. BMW? When you look at BMW against the competition, you will see that BMW rises above its rivals, but don’t just take our word for it. Explore BMW features and benefits below, and see why a new BMW should be at the top of your list. 

BMW Features and Benefits: Performance

The BMW brand has built a reputation for being a leader when it comes to vehicle performance. Here are just a few highlights that you will find throughout the lineup:

  • Engine and Powertrain Options: When you opt for a new BMW, you have a wealth of powertrain options to choose from, including their celebrated 4- and 6-cylinder turbocharged engines and their increasingly-popular hybrid powertrains. 
  • Performance-Tuned Drivetrains: Most of the vehicles in the lineup are equipped with either rear-wheel drive or BMW xDrive AWD. No matter which drivetrain you prefer for the Westford roads, you’ll experience superior control and invigorating performance anywhere where the road takes you. 
  • M Performance Models: If you are looking for the ultimate in performance and style, we invite you to take a look at the M lineup. Many other BMW models are available with M-inspired features and packages to elevate your daily drive.

BMW vs. Mercedes-Benz: Wondering which of these German rivals is more deserving of your hard-earned dollar? Mercedes-Benz is actually a relative latecomer to the market of high-performance consumer automobiles. When you look at the BMW lineup, you will instantly notice that it offers superior performance at a wider range of price points.

BMW Features and Benefits: Comfort and Convenience

Not only are BMW vehicles known for their iconic performance, they are also well-respected for their opulent features. Listed below are just a few of the amenities you may find in your next new BMW from Tulley BMW of Nashua.

  • BMW iDrive® Infotainment: Most models in the lineup come with 7-inch, 10.25-inch, or 12.3-inch touchscreens, and most are running on iDrive® 7.0. Stay connected while keeping your focus on the Nashua roads. 
  • Top-Tier Technology for All: Your new BMW can feel like an oasis thanks to available amenities like the head-up display, heated front and rear seats, wireless device charging, rear-seat entertainment systems, interactive driver displays, and so much more. 
  • Safety and Drive Assistance: What about advanced safety features? BMW delivers in this area, too. BMW has never sacrificed safety for style, so you can expect features like front and rear parking sensors, blind spot monitoring, automatic emergency braking, and much more. 

BMW Brand Comparison

So, how does BMW stack up against the competition? Below, we take a look at J.D Power reliability scores, warranty coverage, and complimentary maintenance for BMW as well as some of its toughest rivals:


  • BMW scored highly in J.D. Power’s latest reliability study, with just 122 problems reported per 100 vehicles sold (PP100). 
  • Audi and Mercedes-Benz both scored lower with 124 PP100 and 134 PP100, respectively.

Warranty Coverage and Complimentary Maintenance

  • The BMW Limited New Car Warranty protects you for 4 years or 50,000 miles, whichever comes first. When you look at BMW vs. Mercedes-Benz, Lexus, or Audi, it looks as though they offer equal coverage. 
  • What sets BMW apart? BMW offers complimentary car maintenance for 3 years or 36,000 miles, which translates to a much lower cost-to-own! Lexus and Audi only provide complimentary maintenance for 1 year or 10,000 miles. Complimentary maintenance is not offered from Mercedes-Benz. 

Experience the BMW Lineup Today

Are you still wondering, “Should I buy a BMW?” The answer is yes! Explore the BMW lineup in person at Tulley BMW of Nashua to find your perfect match. We can’t wait to help you find a vehicle that checks all of the boxes on your wishlist. Contact us today for more information.

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